Digital Marketing team

Job Description

The Digital Marketing team at Zepto drives customer acquisition, engagement, and retention through online marketing campaigns. The role involves managing digital channels, analyzing campaign performance, optimizing paid advertisements, and improving brand visibility. Employees collaborate with product, CRM, and creative teams to execute impactful marketing initiatives. This position requires creativity combined with strong analytical capabilities.

Key Responsibilities
Plan and execute digital marketing campaigns.
Manage paid advertising across multiple platforms.
Optimize SEO and online visibility initiatives.
Analyze campaign performance using marketing analytics.
Collaborate with design and content teams.
Improve customer acquisition and retention strategies.
Monitor marketing budgets and ROI.
Stay updated with digital marketing trends and best practices.