We4HR

Digital Marketing Strategist

Vadodara, India
July 1, 2024
Application ends: January 31, 2025
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Deadline date:
January 31, 2025
$700 - $1200

Job Description

Roles And Responsibilities

 

  • Develop indication, regional and persona-driven, integrated campaigns, that are aligned to our strategic goals, that attract, convert, and retain business.
  • Manage and develop our corporate facing website, to provide a UX and content that engages our global audience, and converts them into leads
  • Develop and deliver a content strategy, leveraging in-house expertise and our dedicated copywriters to drive leads and engagement through our digital channels
  • Explore new content channels and types to find new ways of engaging our core target audiences
  • Drive our SEO performance across key regions and core target markets to drive organic and inorganic traffic and leads

 

Skills Required Mandatory

 

  • Bachelor or Master degree related to Marketing, Online Media, and/or communication sciences, or a comparable qualification ideally with marketing as a module or credit
  • Proven experience in multi-channel campaign execution, with knowledge of the customer journey and how different tools can work together to optimize it, including knowledge of email/digital marketing best practices
  • Experience in leveraging digital tools to drive web leads, including CMS, SEO, and PPC, ideally complemented with knowledge within
  • WordPress, managing websites, content development, and managing a content calendar thats aligned to business goals
  • Analytical, structured, solution- and detail-oriented hands-on personality with strong organizational skills, combined with customer-oriented thinking and a structured and forward-thinking approach to work, including proficient understanding of analytical performance reviews and connecting these into campaign dashboards and/or data visualization platforms (e.g. Tableau)
  • Full working proficiency in English, any other language would be a plus

Experience: 3 to 5 Years (relevant experience)

Designation: Digital Marketing Strategist

Location: Vadodara, Gujarat

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