DIGITAL MARKETING & SALES STRATEGIST

TINTO MATHEW

Dubai, UAE
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About Candidate

Dynamic professional with 9 years of experience in Digital Marketing, Sales, and Business Development, including 4 years in the UAE. Proven success in online and offline marketing strategy, driving measurable business growth through SEO, PPC, social media, content marketing, and sales alignment. Skilled in leading teams, managing cross-functional campaigns, and creating end-to-end content plans that cover social media, blogs, company profiles, flyers, greetings, events, and exhibitions. Strong track record of increasing qualified leads, brand visibility, and client engagement across B2B, B2C, and e-commerce sectors.

Education

M
MBA in Marketing & HR 2016
De Paul Institute of Science and Technology, Angamaly Affiliated to Mahatma Gandhi University, India

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B
B.Com in Computer Applications 2012
Mahatma Gandhi University

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Experiences

M
Marketing & Digital Strategy Lead 2023-01-01
NPPF & Rawnaq NPPF, Dubai, UAE

Spearhead the company’s full digital marketing and sales strategy, aligning online and offline campaigns to business goals. Developed and managed two websites: Corporate WordPress website – focused on brand positioning, SEO, and lead capture. WooCommerce e-commerce store – handled product listings, pricing, and store optimization. Increased organic traffic by 65% and boosted lead conversion by 40% through SEO and CRO initiatives. Designed and executed paid campaigns (Google & Meta Ads), generating 40% more qualified B2B leads. Built and managed a company-wide content plan (social media, blogs, flyers, greetings, event materials). Supervised designers and content teams to ensure brand consistency across online & offline marketing assets. Planned and coordinated corporate events and exhibitions, strengthening brand visibility and client engagement.

S
Sales & Marketing Specialist 2022-05-01 - 2022-11-01
Acumen Decor LLC, Dubai

Drove B2B sales and corporate client acquisition through LinkedIn and WhatsApp funnels. Created digital marketing collateral in coordination with vendors and design teams. Managed content and daily posts for company’s social media accounts, boosting visibility and inquiries.

D
Digital Marketing & Business Development Manager 2020-01-01 - 2021-12-01
Sawia Developers and Interiors, India

Implemented CRM-integrated campaigns improving lead generation by 50%. Planned and managed social media campaigns, increasing customer engagement and inquiries. Built regional partnerships and conducted competitor analysis to guide strategy.

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Sales Relationship Manager 2018-01-01 - 2019-12-01
Quikr Realty, India & Arena Interiors, India

Managed inbound and outbound sales for residential and commercial property listings. Boosted inquiry volume through optimized property listings and paid search campaigns. Successfully closed real estate deals and developed long-term client relationships. Collaborated with digital teams to ensure listings performed well on search engines.

Skills

Time Management
90%
Team Leadership
92%
Adobe Photoshop
94%
Meta Business Suite
96%

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