General Manager

Raison Samuel

Dubai
$3000 / month
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About Candidate

Accomplished Retail Operations Manager with over 29 years of expertise in managing large multi-unit
stores across fashion, electronics, textiles, and footwear sectors. Proven success in driving sales
growth, P&L management, inventory control, and loss prevention. Skilled in leading cross-functional
teams, developing marketing strategies, and enhancing customer experience. Strong leadership in
overseeing day-to-day operations, staff recruitment, e-commerce initiatives, and new store openings.

Education

M
MBA (Retail and Marketing Management) 2013-05-18
Karnataka State Open University
B
Bachelor of Commerce 1991-05-18
University Kerala

Experiences

G
General Manager 2020-12-18 - 2024-06-18
Sreevalsam Group

Strategic Leadership: Directed the operations of two large textile showrooms (approximately 40,000 sq. ft. each) and a retail concept showroom. Conducted daily sales reviews and monitored P&L to evaluate and enhance operational and financial performance. Operational Oversight: Directed day-to-day operations across all showroom areas, including showroom management, personnel oversight, and inventory control. Collaborated with Purchase Managers to plan product budgets and facilitate efficient stock movement and effective product displays. Policy and Process Management: Established and upheld company policies and processes to align with retail and textile strategies, ensuring high standards of customer service and operational excellence. Showroom Operations: Successfully managed all aspects of showroom operations, conducting regular visits to assess action plans, promotional activities, and staff performance. Inventory Management: Oversaw comprehensive inventory control to ensure optimal stock levels and effective management of aging stock. Monitored workflow of the inventory team daily, implementing space management and stock rotation strategies to prevent loss and enhance efficiency. Marketing Strategy Development: Crafted and executed marketing strategies to enhance brand visibility and drive sales growth, aligning with overall business objectives. Team Leadership: Facilitated meetings with department heads and operations managers to address operational and customer service challenges, providing leadership to achieve departmental goals and optimize workflow. Employee Recruitment and Development: Led the employee assessment process and monitored daily system activities. Oversaw the recruitment and training of new team members to foster a skilled workforce. E-commerce Management: Managed and executed e-commerce promotional campaigns, developing a strategic e-commerce plan to enhance sales and optimize marketing and technology efforts. Project Coordination: Coordinated new showroom opening projects, collaborating effectively with team members and contractors to ensure successful implementations.

R
Retail Operations / Loss Prevention Manager 2012-04-18 - 2019-04-18
TecBuy Electronics (CompuMe) LLC

Retail Operations Management: Managed day-to-day retail operations across multiple regions including UAE, Qatar, Oman, and Bahrain, overseeing logistics, inventory control, and loss prevention activities. Directed showroom operations for TecBuy, Virgin Megastore Electronics SIS, and Carrefour Market Electronics, ensuring alignment with business goals. Additionally, monitored P&L performance across retail outlets. Sales Management: Planned and executed promotional offers and marketing initiatives on a monthly basis, driving customer engagement and increasing sales. Negotiated with suppliers for marketing, branding, and margin improvements to enhance profitability and ensure competitive positioning in the market. Merchandising Strategy: Managed strategic relationships with brand suppliers to coordinate stock allocations and promotional POS materials. Store Development and Pre-Retail Activities: Coordinated new store openings, managing layout design, stock procurement, and setup to ensure seamless operational launches. Worked closely with category buyers to allocate stock appropriately through LPOs and ensured proper communication between suppliers and retail teams. Inventory: Supervised inventory control, conducting stock-take activities and identifying stock loss areas for corrective actions to minimize shrinkage. Loss Prevention: Implemented cost control measures, actively monitoring system activities to manage stock aging and execute loss prevention strategies. Provided regular feedback on store operations through showroom visits, recommending improvements to mitigate potential losses and operational risks. Financial Planning and Budgeting: Prepared annual budgets and set monthly sales targets, ensuring the alignment of overall business strategies. Collaborated with teams to achieve retail account objectives, scheduling and optimizing workflow to meet target outcomes and drive operational excellence. Team Leadership and Recruitment: Recruited and managed teams for sales, logistics, and inventory functions, providing leadership and guidance to achieve retail goals. Conducted interviews and led recruitment efforts for key roles within sales and inventory departments, ensuring alignment with organizational standards.

R
Retail Area Manager 2005-10-18 - 2012-04-18
Jacky’s Electronics LLC

Retail Operations Management: Managed the day-to-day operations of eight multi-brand electronics outlets across Dubai, Sharjah, Ajman, and Al Ain, ensuring smooth functioning and profit-making business processes. Reported directly to the Head of Retail and General Manager, providing regular updates on store performance, profitability, and strategic alignment. Sales Performance & Target Achievement: Spearheaded the achievement of daily, monthly, and yearly sales targets, including Extended Warranty and e-commerce sales (Souq.com), ensuring consistent revenue growth.Maximized sales through effective space management, prioritizing best-selling and fast-moving products, and analyzing daily sales and stock movement trends. Customer Experience & Service Excellence: Implemented high standards of customer service by executing company guidelines and retail strategies. Handled escalated customer complaints, coordinated with the Economic Department for complaint resolutions, and managed customer feedback processes to enhance service quality. Inventory Management & Cost Control: Managed pre-retailing processes, including stock receiving, supplier coordination, and stock allocation, ensuring inventory control and minimizing losses. Focused on cost control through effective administration, reducing operational inefficiencies, and implementing loss prevention measures. Event Coordination & Mall Management: Coordinated major promotional events such as Gitex, Dubai Shopping Festival (DSF), and Dubai Summer Surprises (DSS) with both core and outlet teams. Liaised with mall management for advertising space allocation, POS material placement, and roadshow approvals to boost store visibility. Staff Appraisals & Performance Reviews: Managed staffing and scheduling to ensure adequate coverage for daily operations, optimizing workforce efficiency. Conducted regular staff and manager appraisals, providing feedback to drive performance improvements and staff development. Reporting & Compliance: Submitted monthly reports, including RAM monthly checklists, quality documentation, safety and security checklists, extended warranty claims, and customer service feedback reviews. Conducted monthly safety and security inspections of outlets, ensuring compliance with operational standards and regulations Team Leadership & Development: Conducted in-house training sessions for staff, focusing on SMART goal achievement and improving sales floor performance. Led weekly meetings with outlet managers, customer service managers, and assistant retail managers to address operational, functional, and customer service issues.

R
Retail Store Manager 1995-06-18 - 2005-10-18
MH Al Shaya Corporate LLC

Retail Operations Management: Spearheaded and enhanced the retail showroom business by overseeing all aspects of operations in Dubai and Abu Dhabi, ensuring efficient management and customer satisfaction. Business Development and Target Achievement: Assumed full responsibility for strategic planning, business development, and operational oversight, driving budgeting, forecasting, and sales initiatives to maximize revenue and profitability. Achieved significant annual sales revenue growth through diligent monitoring and management of monthly and quarterly targets, aligning team efforts with business objectives. Inventory Management: Effectively coordinated inventory management processes to minimize shrinkage, optimizing stock control and implementing best practices in inventory rotation. Visual Merchandising: Developed engaging window displays and merchandise presentations to stimulate customer interest and enhance the shopping experience. Team Leadership & Staff Management: Recruited, mentored, and supervised retail sales associates, fostering a culture of excellence through training and performance appraisal to uphold the highest standards of customer service. Provided effective staff coverage for daily operations, ensuring optimal team performance. New Store Openings & Layout Coordination: Led new store opening initiatives, including layout design and product launches, ensuring seamless integration into existing operations. Reporting & Performance Metrics: Monitored and analyzed key performance reports, including daily stock transfers, weekly sales analysis, and daily sales reports, to drive informed decision-making and operational efficiency. Promotions & Marketing Strategy: Coordinated promotional events and marketing strategies, designing store layouts to optimize customer flow and maximize sales opportunities.

N
National Sales Head 2019-12-18 - 2020-06-18
Sylcon Group of Companies

Operations Management and Profitability Oversight: Oversaw daily operations across 16 retail outlets specializing in footwear and handbags throughout various districts of Kerala, ensuring alignment with corporate goals. Also, maintained a profitable business model by implementing effective sales strategies and optimizing operational efficiencies. Performance Reporting: Reported directly to the Chairman, providing comprehensive updates on sales performance, operational challenges, and strategic initiatives. Inventory Management: Implemented robust inventory control processes to minimize shrinkage and ensure product availability, contributing to a seamless shopping experience. Customer Experience Enhancement: Focused on elevating customer service standards to enhance overall satisfaction and loyalty, aligning with the company’s vision for excellence.

Skills

Textiles Operations Management
90%
Business Development
90%
Inventory Management
90%

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