SHRADDHA LOTWALA

• Build and maintain Salesforce data models, ensuring accuracy, scalability and governance. • Automate business processes with Flow, Process Builder and Workflow, reducing manual intervention. • Develop Lightning Web Components for intuitive desktop and mobile interfaces. • Manage release cycles, sandbox refreshes, and change set deployments while maintaining documentation. • Produce reports, dashboards and snapshots to support marketing performance and revenue forecasting. • Enforce org security and compliance by auditing profiles, permission sets and sharing rules.

Main Responsibilities: • Assisted senior developers on Apex classes / triggers, built record‑triggered flows and validation rules, and created unit‑test data to boost data quality and system reliability. • Supported REST‑API proof‑of‑concepts with Postman and Data Loader while participating in Agile ceremonies and translating user stories into actionable tasks

Main Responsibilities: • Performed keyword research and on page optimisation to raise search rankings. • Executed link building campaigns and monitored backlink health. • Analysed Google Analytics metrics to refine content strategy and user engagement. • Generated monthly SEO performance reports for clients and management. • Collaborated with designers and developers to ensure sites met technical SEO standards.

Main Responsibilities: • Developed responsive websites with HTML, CSS, and JavaScript; added SEO meta tags, schema markup, analytics tracking, and created supporting digital‑marketing collateral. • Performed cross‑browser/device testing and documented design standards with detailed hand‑off notes to ensure smooth future maintenance.

Main Responsibilities: • Built and refined front‑end components, collaborated on UI enhancements, and maintained code repositories while adhering to version‑control best practices. • Crafted and executed unit / QA test cases, tracked and prioritized bugs during sprints, and reported progress in daily stand‑ups to quickly resolve blockers